JK Rowling announced yesterday her new project, Pottermore. Many are still asking what it actually is! Well, this is my understanding of it…
Pottermore will exclusively sell the seven Harry Potter books as ebooks. Jo Rowling has until now resisted the pressure to release the books in digital form. The interactive website will also allow readers to unlock new content. Most of this new content is background information on the story and will hopefully go some way in answering some of the questions arising from the books.
The website will officially launch worldwide in October whilst a lucky few will get early access to assist in the shaping of the site. A fan quest will be launched in a matter of days…the first fans to complete the test will get the early entry.
There has been much anticipation and excitement since JK Rowling started a countdown on her youtube account last week. Yesterdays announcement has been welcomed by many fans but has also re-awakened the calls for a new book.